NO SALE, fair and sustainable prices 365 days a year

We choose not to implement a promotional campaign again this year. Because rather than frantic bargain hunting, we prefer to show respect to consumers, and to the environment, day in and day out.

We have been accustomed that every beginning of the year coincides with the start of the sale season. A period of chasing after the bargain, or supposed bargain, which does not always serve the interests of the shopper. Much less those of the environment. True to our philosophy marked by maximum responsibility, we at Innbamboo The Original® confirm our different choice again this year.

A choice that lasts 365 days a year, rather than a few weeks, and contrasts the extemporaneous nature with a convinced idea of fair and sustainable pricing. For consumers, our artisans and for the environment.

The prices of our creations are sustainable because they are conceived and implemented following strict principles of fairness. They adequately cover the costs of conception, production and marketing, and to these they add up to a value that always aims for the optimal balance between the need to make money and the need to protect those who buy, avoiding inflating prices for the sake of mere profit.

This is the general rule that leads us to always apply fair prices, in keeping with a logic that aims to reward consumers always and in any case, rather than only in the brief and sometimes illusory window of sales.

In addition and furthermore, this logic allows us to preserve an organizational and production model that is based on the real demand for items, avoiding overproduction, thus counteracting one of the most negative consequences of the fast fashion philosophy. In fact, sale price campaigns are among the main causes of putting items into circulation that are not absorbed by consumer demand. Causing excessive consumption of resources and leaving behind the additional, unpleasant consequence of handling large quantities of unsold goods. Difficult to dispose of, and therefore destined to have further negative impacts on the environment.

For us, however, care for the environment is never a negotiable matter, and even less so can respect for those who have been rewarding us by purchasing our creations for years. True to these principles, we reiterate our choice not to implement sales campaigns.

Because instead of feeding distorted and increasingly unsustainable models, we prefer to be fair and responsible to consumers and the environment every single day of the year. In full compliance with the values that have always inspired our work. The most attractive element of Innbamboo The Original® style in the eyes of all you consumers.